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Case · FMCG

The app counts the products in the shelf photos

For retail merchandising teams. Visits are planned by area and by store, presence at the shelf is confirmed from a photo, and the promotions agreed with the retailers are confirmed in the field.

Products
MerchCommander

The starting situation

Merchandising teams visiting stores in retail chains every day, with manual reporting of presence at the shelf and proof sent over chat channels.

What we built

A platform in which coordinators plan visits by area, merchandisers photograph the shelf when they finish their work, and the app counts the product facings, the prices or the competitors’ products from the photos.

The result

A 30% improvement in the efficiency of the whole team, within the first days of the rollout.

Contact

Do you have an operational problem that keeps coming back? That is where we start.

A 30-minute conversation about your process. No platform pitch, no generic proposal.